Image size guides
Social media image sizes for 2026.
44 placements across 11 platforms, each with the exact pixels, the aspect ratio, the area the interface covers, the file limits and the official source. Every size has a blank template you can download and a resizer that exports your image at exactly that size in your browser.
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The one-table cheat sheet
Width by height in pixels. Feed posts on Instagram, Facebook, LinkedIn and Threads all take 1080 by 1350 (4:5); Stories, Reels, Shorts and TikTok all take 1080 by 1920 (9:16).
| Platform | Placement | Size (px) | Ratio | Safe zone |
|---|---|---|---|---|
| Instagram Post | 1080 x 1350 | 4:5 | Full frame | |
| Instagram Square Post | 1080 x 1080 | 1:1 | Full frame | |
| Instagram Landscape Post | 1080 x 566 | 1.91:1 | Full frame | |
| Instagram Story | 1080 x 1920 | 9:16 | 952 x 1330 | |
| Instagram Reel | 1080 x 1920 | 9:16 | 886 x 1250 | |
| Instagram Reel Cover | 1080 x 1920 | 9:16 | 886 x 1250 | |
| Instagram Carousel | 1080 x 1350 | 4:5 | Full frame | |
| Instagram Profile Picture | 320 x 320 | 1:1 | Full frame | |
| Instagram Highlight Cover | 1080 x 1920 | 9:16 | 600 x 600 | |
| Facebook Post | 1080 x 1350 | 4:5 | Full frame | |
| Facebook Link Image | 1200 x 630 | 1.91:1 | 1120 x 550 | |
| Facebook Cover Photo | 1640 x 924 | 16:9 | 1640 x 684 | |
| Facebook Story | 1080 x 1920 | 9:16 | 952 x 1330 | |
| Facebook Event Cover | 1920 x 1005 | 1.91:1 | 1920 x 755 | |
| Facebook Profile Picture | 720 x 720 | 1:1 | Full frame | |
| Facebook Group Cover | 1640 x 856 | 1.91:1 | 1320 x 736 | |
| LinkedIn Post Image | 1200 x 627 | 1.91:1 | Full frame | |
| LinkedIn Portrait Post | 1080 x 1350 | 4:5 | Full frame | |
| LinkedIn Banner | 1584 x 396 | 4:1 | 1104 x 276 | |
| LinkedIn Company Cover | 1128 x 191 | 1128:191 | 808 x 191 | |
| LinkedIn Profile Picture | 400 x 400 | 1:1 | Full frame | |
| LinkedIn Article Cover | 1920 x 1080 | 16:9 | Full frame | |
| X (Twitter) | X Post Image | 1600 x 900 | 16:9 | Full frame |
| X (Twitter) | X Header | 1500 x 500 | 3:1 | 1250 x 310 |
| X (Twitter) | X Profile Picture | 400 x 400 | 1:1 | Full frame |
| Pinterest Pin | 1000 x 1500 | 2:3 | Full frame | |
| Pinterest Square Pin | 1000 x 1000 | 1:1 | Full frame | |
| Pinterest Idea Pin | 1080 x 1920 | 9:16 | 960 x 1400 | |
| Pinterest Board Cover | 600 x 600 | 1:1 | Full frame | |
| TikTok | TikTok Video | 1080 x 1920 | 9:16 | 870 x 1450 |
| TikTok | TikTok Profile Picture | 400 x 400 | 1:1 | Full frame |
| YouTube | YouTube Thumbnail | 1280 x 720 | 16:9 | Full frame |
| YouTube | YouTube Banner | 2560 x 1440 | 16:9 | 1546 x 423 |
| YouTube | YouTube Profile Picture | 800 x 800 | 1:1 | Full frame |
| YouTube | YouTube Shorts | 1080 x 1920 | 9:16 | 900 x 1240 |
| YouTube | YouTube Community Post | 1080 x 1080 | 1:1 | Full frame |
| Threads | Threads Post | 1080 x 1350 | 4:5 | Full frame |
| WhatsApp Status | 1080 x 1920 | 9:16 | 1000 x 1420 | |
| WhatsApp Profile Picture | 500 x 500 | 1:1 | Full frame | |
| Google Business Profile | Google Business Profile Post | 1200 x 900 | 4:3 | Full frame |
| Google Business Profile | Google Business Profile Cover | 1024 x 576 | 16:9 | Full frame |
| Google Business Profile | Google Business Profile Logo | 720 x 720 | 1:1 | Full frame |
| Web and email | Open Graph Image | 1200 x 630 | 1.91:1 | Full frame |
| Web and email | Email Header Image | 600 x 200 | 3:1 | Full frame |
Instagram image sizes
Portrait post
1080 x 1350
4:5, portrait
1080 by 1350 pixels is the 4:5 portrait shape at the width Instagram renders feed images.
Size guide, safe zone and templateSquare post
1080 x 1080
1:1, square
A square post is 1080 by 1080 pixels.
Size guide, safe zone and templateLandscape post
1080 x 566
1.91:1, landscape
The widest image the Instagram feed accepts is 1.91:1, which at the standard 1080 pixel width comes to 1080 by 566.
Size guide, safe zone and templateStory
1080 x 1920
9:16, portrait
A Story fills the phone screen at 9:16, and 1080 by 1920 pixels is the size that maps to it one to one.
Size guide, safe zone and templateReel
1080 x 1920
9:16, portrait
Reels are vertical video at 9:16, played back at 1080 by 1920 pixels on a phone.
Size guide, safe zone and templateReel cover
1080 x 1920
9:16, portrait
A Reel cover is a still image on the same 9:16 canvas as the video, 1080 by 1920 pixels, either picked from a frame or uploaded from the camera roll when you publish.
Size guide, safe zone and templateCarousel
1080 x 1350
4:5, portrait
A carousel holds up to 20 images or clips and they all share one ratio: whatever the first slide uses.
Size guide, safe zone and templateProfile picture
320 x 320
1:1, square
Instagram stores the profile picture at 320 by 320 pixels and draws it as a circle: about 110 pixels across on your profile in the app, 150 on the web, and as small as 32 pixels next to a comment or on a Story ring.
Size guide, safe zone and templateHighlight cover
1080 x 1920
9:16, portrait
A highlight cover starts life as a Story frame, 1080 by 1920 pixels, whether you pick it from the highlight or upload it from the camera roll.
Size guide, safe zone and template
Facebook image sizes
Feed post
1080 x 1350
4:5, portrait
Facebook has no published organic feed size, so the reference point is its Ads Guide, which gives 1440 by 1800 pixels at 4:5 for feed images, a 600 pixel minimum width, JPG or PNG and a 30 MB cap.
Size guide, safe zone and templateLink preview
1200 x 630
1.91:1, landscape
When a link is posted, the preview picture comes from the og:image tag on the page, not from anything uploaded to Facebook.
Size guide, safe zone and templatePage cover
1640 x 924
16:9, landscape
Facebook's help page says a Page cover is displayed at 16:9 on computers and 2.4:1 on phones, must be at least 400 by 150 pixels, and loads fastest as an sRGB JPG at 851 by 315 pixels under 100 KB.
Size guide, safe zone and templateStory
1080 x 1920
9:16, portrait
Facebook Stories use the same 9:16 frame as Instagram, 1080 by 1920 pixels on a phone.
Size guide, safe zone and templateEvent cover
1920 x 1005
1.91:1, landscape
1920 by 1005 pixels, a 1.91:1 shape, is the widely published size for a Facebook event cover and the same ratio as a link card.
Size guide, safe zone and templateProfile picture
720 x 720
1:1, square
Facebook draws a Page or personal profile picture as a circle, about 170 pixels across on a computer, 128 on a phone and roughly 40 pixels beside every post and comment.
Size guide, safe zone and templateGroup cover
1640 x 856
1.91:1, landscape
Facebook's help page for group covers gives a recommended size of 1640 by 856 pixels, or a 1.9:1 ratio, and warns that people visiting the group on a phone may not see the whole image, so important information should stay out of the grey areas the upload tool shades.
Size guide, safe zone and template
LinkedIn image sizes
Landscape post
1200 x 627
1.91:1, landscape
LinkedIn's image specifications for Pages give 1200 by 627 pixels, a 1.91:1 ratio, for custom Page post images, require anything uploaded to be more than 200 pixels wide, and cap files at 3 MB in PNG or JPEG.
Size guide, safe zone and templatePortrait post
1080 x 1350
4:5, portrait
LinkedIn shows a single portrait image at 4:5 in the feed without cropping, which makes 1080 by 1350 pixels the largest a post image can appear at the column width.
Size guide, safe zone and templatePersonal banner
1584 x 396
4:1, landscape
LinkedIn's help page gives 1584 by 396 pixels as the recommended background image for a personal profile, in JPG or PNG under 8 MB.
Size guide, safe zone and templatePage cover
1128 x 191
1128:191, landscape
1128 by 191 pixels is the long established cover image size for a LinkedIn company Page and the ratio the Page header has been drawn at for years.
Size guide, safe zone and templateProfile picture
400 x 400
1:1, square
LinkedIn's help page states that a profile photo has to be between 400 by 400 and 7680 by 4320 pixels, under 8 MB, in PNG or JPG, and that GIFs are not supported.
Size guide, safe zone and templateArticle cover
1920 x 1080
16:9, landscape
LinkedIn's help page for publishing articles states that the optimal cover image is 1920 by 1080 pixels and that covers are cropped to 16:9, and it lists JPEG, JPG, PNG and WEBP as the accepted file types for the cover.
Size guide, safe zone and template
X (Twitter) image sizes
Post image
1600 x 900
16:9, landscape
1600 by 900 pixels at 16:9 is the size most people export for a single image on X, and it is what this reference uses.
Size guide, safe zone and templateHeader
1500 x 500
3:1, landscape
The header is the wide strip across the top of an X profile, 1500 by 500 pixels at 3:1.
Size guide, safe zone and templateProfile picture
400 x 400
1:1, square
400 by 400 pixels is the widely published size for an X profile picture, and the 2 MB file limit is the figure X's help pages have carried for years.
Size guide, safe zone and template
Pinterest image sizes
Pin
1000 x 1500
2:3, portrait
Pinterest's product specs recommend a 2:3 ratio, or 1000 by 1500 pixels, for a standard image pin, saved as PNG or JPEG.
Size guide, safe zone and templateSquare pin
1000 x 1000
1:1, square
A square pin is 1000 by 1000 pixels: Pinterest's recommended 1000-pixel pin width with the height matched to it.
Size guide, safe zone and templateIdea pin
1080 x 1920
9:16, portrait
Idea pins, which Pinterest has folded into its ordinary pin format as multi-page and video pins, are full-screen 9:16 frames.
Size guide, safe zone and templateBoard cover
600 x 600
1:1, square
A board cover is not a separate upload.
Size guide, safe zone and template
TikTok image sizes
Video
1080 x 1920
9:16, portrait
TikTok plays vertical video edge to edge at 9:16, and 1080 by 1920 pixels is the frame a phone shows it in.
Size guide, safe zone and templateProfile picture
400 x 400
1:1, square
TikTok's support article on adding a profile photo redirected to a page that could not be read when this guide was checked, and TikTok publishes no pixel recommendation we were able to confirm.
Size guide, safe zone and template
YouTube image sizes
Thumbnail
1280 x 720
16:9, landscape
1280 by 720 pixels is the 16:9 thumbnail size most people export and it still works.
Size guide, safe zone and templateChannel banner
2560 x 1440
16:9, landscape
YouTube's channel branding page sets a minimum of 2048 by 1152 pixels at 16:9 for the banner, recommends 2560 by 1440 for the best result across devices, caps the file at 6 MB, and states a safe area for text and logos of 1235 by 338 pixels at that minimum size.
Size guide, safe zone and templateProfile picture
800 x 800
1:1, square
YouTube's channel branding page asks for a JPG, GIF, BMP or PNG without animation, under 15 MB, that renders at 98 by 98 pixels.
Size guide, safe zone and templateShorts
1080 x 1920
9:16, portrait
YouTube's help page describes Shorts as vertical short-form videos up to 3 minutes long, uploaded at a maximum resolution of 1080p.
Size guide, safe zone and templateCommunity post
1080 x 1080
1:1, square
YouTube's help page on creating posts says you can attach up to 10 images as JPG, PNG, GIF or WEBP at up to 16 MB each, and suggests a 1:1 ratio because that is how images are shown in the feed.
Size guide, safe zone and template
WhatsApp image sizes
Status
1080 x 1920
9:16, portrait
A WhatsApp status is a full-screen 9:16 update that expires after 24 hours, and 1080 by 1920 pixels is the frame a phone draws it in.
Size guide, safe zone and templateProfile picture
500 x 500
1:1, square
WhatsApp's help page on editing your profile could not be read when this guide was checked, so the figures here are the widely published ones rather than confirmed requirements: a minimum of about 192 by 192 pixels to avoid a visibly poor picture, and no HD option for profile photos.
Size guide, safe zone and template
Google Business Profile image sizes
Post
1200 x 900
4:3, landscape
Google's photo and video guidelines for Business Profiles cover post images too: JPG or PNG between 10 KB and 5 MB, a minimum of 250 by 250 pixels and a recommended 720 by 720.
Size guide, safe zone and templateCover photo
1024 x 576
16:9, landscape
Google describes the cover photo as the image you would like shown at the top of the profile, and is explicit that setting one does not guarantee it appears first.
Size guide, safe zone and templateLogo
720 x 720
1:1, square
Google's photo and video guidelines give a recommended resolution of 720 by 720 pixels and a minimum of 250 by 250, as JPG or PNG between 10 KB and 5 MB, and those rules apply to the logo slot directly.
Size guide, safe zone and template
Web and email image sizes
OG image
1200 x 630
1.91:1, landscape
The Open Graph protocol at ogp.me defines og:image along with og:image:width, og:image:height, og:image:type and og:image:alt, but recommends no pixel size whatsoever.
Size guide, safe zone and templateEmail header
600 x 200
3:1, landscape
Most email templates are 600 pixels wide, a convention set by desktop preview panes and kept by every major sending tool.
Size guide, safe zone and template
Aspect ratio guides
- All 44 platform sizes
- 1:1 ratio
- 4:5 ratio
- 5:4 ratio
- 3:4 ratio
- 4:3 ratio
- 9:16 ratio
- 16:9 ratio
- 2:3 ratio
- 3:2 ratio
- 1.91:1 ratio
- 3:1 ratio
- 4:1 ratio
- 16:10 ratio
- 2:1 ratio
Common resolutions by ratio
Square posts, profile pictures, album art and carousel slides on every platform.
Portrait feed posts on Instagram, Facebook, LinkedIn and Threads.
Landscape twin of 4:5; 8 by 10 inch prints and the 1280 by 1024 monitor.
iPads, compact cameras, old TVs and 4:3 slides; a landscape option in feeds.
Full-screen vertical: Stories, Reels, TikTok, Shorts and phone wallpapers.
HD video, YouTube thumbnails, monitors and TVs; 1920 by 1080 and 1280 by 720.
35mm film and most camera sensors, 4 by 6 inch prints and Surface screens.
Link preview and Open Graph images on Facebook and LinkedIn; 1200 by 628.
Laptop display ratio: 1920 by 1200, 2560 by 1600, 1440 by 900.
Ratios explained
- 1:1: Square posts, profile pictures, album
- 4:5: Portrait feed posts on Instagram,
- 5:4: Landscape twin of 4:5; 8
- 3:4: Instagram's profile-grid tile and the
- 4:3: iPads, compact cameras, old TVs
- 9:16: Full-screen vertical: Stories, Reels, TikTok,
- 16:9: HD video, YouTube thumbnails, monitors
- 2:3: Pinterest standard pins and portrait
- 3:2: 35mm film and most camera
- 1.91:1: Link preview and Open Graph
- 3:1: The X (Twitter) header at
- 4:1: The LinkedIn personal profile banner
- 16:10: Laptop display ratio: 1920 by
- 2:1: Large link cards on X,